Founded by ex-Salesforce, McKinsey, and Big Data startup veterans, our client is a Buyer Intelligence Platform that creates a single source of truth on why and how B2B customers are buying, and why they're choosing you vs. competition. Our client uses A.I. to mine unstructured sales conversations (e.g., emails, call recordings, documents), identifies what messaging is converting at each step of the buying journey, and then shares these insights with Marketing, Sales, and Product teams, creating a closed win/loss feedback loop and eliminating guesswork and opinions.
May 28, 2021